TRADE ENQUIRIES
Chorus. A new category of beer
Chorus is a pioneering Fine English Sparkling Beer, imagined and brewed in the New Forest by the Baynham family, founders of PIG BEER Brewery. At 12% ABV, Chorus is a genuinely new expression of what beer can be: fresh orchard fruit, fine bubbles and a delicate biscuity finish. Sparkling, complex, with all the character of fine wine. Available in 750 ml bottles, with 375 ml for the on-trade.
HOW IT'S MADE
Brew
A blend of light English malts.
Ferment
Slow and cool with Chardonnay yeast, for fresh orchard fruit.
Condition
Longer than usual, for a smooth biscuity finish.
Three steps. Years of perfecting.
“Incredibly generous and brilliantly complex. It's a beer and wine lover's beer.”
JACK EVANS · HEAD SOMMELIER · THE PIG AT BROCKENHURST
AT THE TABLE
Made for the table.
Fresh orchard fruit, fine bubbles, a delicate biscuity finish. Serve chilled in a flute. Pairs well with Wood-Fired Flatbreads & Beef Brisket, Porchetta & Crackling and Spiced Pork Belly.
For the table, the toast, and life's ups, big and small.
Why stock Chorus?
Pioneering category
Fine English Sparkling Beer. There was no category for this – Chorus created one. A genuinely new offering for consumers seeking something beyond conventional beer and sparkling wine.
Premium positioning
Imagined and brewed by an independent, family-run New Forest brewery. Gluten free and tested by a UKAS-accredited laboratory. Award winner 2026: Silver, International Brewing Awards and Gold, London Beer Competition.
Occasion-driven
From kitchen suppers and dinner parties to weddings, anniversaries, festive gatherings and gifting. A beer for the table, the toast, and life's ups, big and small. Strong appeal across both retail and hospitality.
Versatile formats
750 ml bottles for retail, with 375 ml available for the on-trade. Fresh orchard fruit, fine bubbles, a delicate biscuity finish. Serve chilled in a flute. Pairs well with Wood-Fired Flatbreads & Beef Brisket, Porchetta & Crackling and Spiced Pork Belly.
Trade support
We work closely with our partners to provide:
- Product samples
- Point-of-sale materials (menus, flyers, shelf talkers)
- Photography and marketing assets
- Staff training resources (tasting notes, serving guides)
- The Chorus technical sheet, on request
INTERESTED IN STOCKING CHORUS?
Get in touch for pricing, samples, and support.
Email trade@chorusbeer.comOr use the contact page and we'll come back to you.
